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Gene Kearns wrote:
On Thu, 03 Jan 2008 12:52:29 -0500, Reginald P. Smithers III penned the following well considered thoughts to the readers of rec.boats: | Another significant consideration is that | in some of the ecnomically developing countries a variety of cheaply | available but dangerous inks can be used that are no longer legal in | the US or Canada. In many of these countries, there is a lot less risk | of class-action lawsuits 10-20 years down the road as workers become | sickened by exposure to a variety of chemicals or a lack of many | "expensive" safety precautions that would be mandated in the US. Along with unfriendly inks is the problem of solvents. One of the MAJOR expenses in printing is reclamation of solvent vapors. | Shipping costs of the finished product are higher, of course, but for | items like a novel (with perhaps a $20 cover price on a paperback) | there is enough revenue generated per unit sold to offset the | increased shipping. | |I followed everything but the cover price concept. Why would anyone |care what the cover price is? If they can manufacture and ship the |product to the US cheaper than manufacturing and shipping the product |from the USA, it shouldn't matter if it has a $1 cover price or a $100 |cover price. Bean counters? If you print a million copies, a $100 cover vs. a $1 cover is $99,000,000! That sort of number gets attention. The difference in price of $.50 over 100,000 copies would mean the gain or loss of $50,000! It adds up fast. If you can print and ship an average book for $1.00 less then doing it in the US, it doesn't matter what the cover price is. If the book has a cover price of $100 but they are only selling 1,000 of them, they will save themselves a $1,000. If you sell a book for $10, but sell 1,000,000 you have increased your profit by a million dollars. The cover price should not impact in your cost analysis. Shipping.... now, that.... *I* don't get. How can I buy a Chinese made anvil weighing 50# from a retail/importer company for less than I could just ship the anvil across town? Do we need a level playing field? |
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