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David&Joan
 
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If your boat has been on the market that long with no offers, then it is
overpriced- period. And now she is two years older and is worth that much
less.

I assume your boat is Regulus, listed with Sea Lake Yacht Sales. They are
the local Beneteau dealer. They certainly should know the market for
Beneteaus. If they are your current broker, ask to see the Soldboats data
for your boat. This is the actual (well not always- sometimes the reported
numbers are fudged upward somewhat) sales price paid for boats listed on
Yachtworld that sold over the last few years. The average sales price on
Soldboats (adjusted for age, condition and equipment) is the most you can
expect to get for your boat. But the reality can be 10% less.

Since your broker (actually the individual sales agent in the yacht broker
terminology) thinks that your boat is priced ok, then ask the owner/general
manager to make a detailed price analysis of the Soldboats data which
adjusts recent comparable sales for age, condition, location and equipment.
If he/she won't do it, find another broker who will. These adjustments can
easily swing the value by 10-20%. If your boat is Regulus, she seems pretty
well equipped for her type.

Also, take a look at the listing for La Reine on www.yachtworld.com, located
in Louisiana and listed by Flagship Yachts. She is comparably equipped to
Regulus and priced at $10k less. And don't forget that most boats sell for
5-10% less than the listing price.

FWIW, I am a former yacht broker. And BTW, if your boat is the other 2001
38' Beneteau listed by Sea Lake, then find another broker immediately. That
listing is a summary listing only and is not complete enough to attract
anyone's interest. Some brokers think it is cute to provide a summary
listing only as a teaser to make the customer call. But long experience
indicates that boats with complete and detailed listings, sell best. And if
that is your boat, then she is definitely overpriced versus Regulus and La
Reine. Sea Lake should know better, much better.

I am not trying to trash Sea Lake. All things being equal, they will be your
best broker to sell your Beneteau. You may just have a bum broker (agent) so
ask to speak to the owner and get it priced and listed right.

David


 
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