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Yes, usually two sides of a story always seems to meet in the middle.
Friend of mine that produces a marine product has similar stories. He employs 3 or 4 people fulltime with benefits (costly in the USA) and advertises on a relatively small scale to keep overheads down. Most of their competitors are set up as tax writeoffs for larger companies (often not even remotely nautical in theme) so these particular competitors can definately pay out the necessary tens of thousands for the inside or back covers when they advertise. Apparently his company are continually solicited for freebies with promises of this or that that rarely are followed through. This turns out to be disappointing for the smaller businesses that would look at these situations as a way of good advertising. They apparently now only donate or reduce price if its an educational institution or for the lack of better words, non-profit or environmental. Gerald "Leo Delaney" wrote in message .com... I have watched the comments on Rob Dubin and would like to weigh in with what I do know. First off, I should say that I have personal knowledge of Mr. Dubin's video adventures as I was employed by one of the companies featured in his video at the time he solicited equipment. I also, have encountered s/v Boatsqueak in my voyages. While I do not know the latter personally, I can assure you that he does exist and is (or at least was) actively cruising with his wife. Sadly, it is not all that uncommon for various marine writers to contact manufacturers directly and ask for discounts on equipment. I don't think this fact alone should surprise anyone. Generally, these are simply requests made on a personal level and no reciprocation is offered, at least not blatently. In my company, in such cases, the head of marketing may or may not give a discount with the decision being made on how well he liked the person making the request. I think it fair to say that Mr. Dubin's request went well beyond anything either customary or appropriate. To the best of my knowledge, our first communication with Mr. Dubin regarding his video was by way of a letter he sent. I do not have a copy of that letter but remember that it definately emphasized the significant participation of Practical Sailor. What was really over the top was that he came straight out and said that the bigger the discount given, the longer and more favorable the air time our product would receive on the video. The letter made cliched references to things like "only the best manufacturers are being offered the opportunity to participate". The letter got passed around a little as no one could quite believe the chutzpa and then went into the trash. That apparently wasn't the end of it though as, after a phone call or two was placed by Dubin to our head of marketing, the decision was made to give him the product at no charge. I was not in on the phone call(s) but was later told that the product was being given not so much out of a desire to be in the video as a fear of retribution from Practical Sailor and/or the SSCA whose name was also bandied about. A week or two after the product was sent, we received another letter from Dubin saying something to the effect that there had been a misunderstanding and that Practical Sailor actually had nothing to do with the project. A phone call to Practical Sailor confirmed that they had received a request from Dubin to distribute the video but had declined. They were outraged by the use of their name and talking legal action. We never do hear from the SSCA and figured it was best to simply let the thing die. Dubin did produce a video of sorts but, to the best of my knowledge, was never disrtibuted in numbers sufficient to effect sales either positively or negatively. I think it is important for readers of this group to realized that when a request for favor is made by someone closely associated with any industry media (including the SSCA newsletter) manufacturers are put into a very difficult position. I would guess that the participation of most of the manufacturers was, as was ours, prompted not so much by a wish to be part of the video as by a wish to not garner disfavor among the media. While I would not use the same colorful termonology as Mike on Boatsqueak, I have to agree with his position on Mr. Dubin's integrity. As a final note, anyone out there who is associated with the SSCA might want to consider affecting a policy to ensure that this kind of thing is not repeated in the future. Leo Delaney |
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