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Default ELLago Coffee Co is offical

On Sep 20, 1:10 pm, "Lloyd Bonafide" wrote:
"Joe" wrote in message

ups.com...





Greetings fellow Sailors,


Since many of you have helped me over the years learn mucho about
sailing, I figured it's proper for me to announce to the world here
first.. about the new ElLago Coffee Co.


The Sailing Vessel RedCloud has been converted to carry cargo. She
will be departing Houston mid to late November to pick up her first
load of coffee cargo in Ambergris Caye Belize. With a return in time
to sell all the cargo on e-bay just before Christmas. The ELLago
Coffee Import Company will be importing coffee (10,000 LBS per trip)
in an eco-friendly sustainable way to the USA aboard the sailing
vessel RedCloud. This will be, according to William Ukers all about
coffee, the first time since the Braque Padang arrived in NYC
Christmas day 1914 that coffee has been imported to the USA via
sailing vessel. It's the dawn of the new age of sail.


After sampeling many many coffee's from Jamica, Brazil, Guatamela,
Costa Rica, Mexico we selected the Ambergris Caye coffee companys
products to import for several reasons, the main reason it's the best
tasting coffee you every tasted. Mr. Clause (A Canadian) has
perfected to a fine art, several different roast combos that will
knock your socks off. Ambergris Caye's tourist season was crushed this
year due to the two hurricanes that have hit the region and the island
can use any extra income. The ElLago Coffee co. will be the only
importer to the USA of Belize coffee.


RedClouds generator and main engine now burn a local produced and
grown Bio-fuel. Soybeans and mustard seeds IIRC.


We will show the world through the ElLago Coffee Co. a model for
sustainability and profit using 100% renewable energy. Our coffee will
be the cleanest and GREENEST products in today's Green, Organic
concise and aware world.


Our mission will be to deliver high quality, high demand, organic
products shipped in a manner that fosters Brand loyalty from our
customers, and promotes environmental awareness and preservation.


Again thank you all for your support over the years here..most of all
thank you Ol Thom for your rigging, sailing trim tips, and advice.


Any questions?


Captain Joe
RedCloud


I wish you the best of luck, but if I were a betting man it would be against
you. Just make sure you don't wind up losing RedCloud when the wheels come
off the venture.

Lloyd- Hide quoted text -

- Show quoted text -


Nothing is a sure thing Lloyd. We have started several ventures that
did not pay out, had a bank repo my Shrimp boat ect..ect. And in the
process I hoped I learned enough to make this work.

One thing I have learned is if you do not step up to the plate and
swing, you're never going to score. RedCloud is fit for the duty, so I
doubt I'll loose her. And I'd never bet her on anything. If the wheels
come off the venture I always have my deep fryer career at the Burger
Barn.

We realize we are way ahead of the curve on this one, but that's what
we are counting on. Many people are looking for new eco-friendly ways
of doing things and eco-friendly products to support. Coffee is the
perfect cargo to switch to sail transport, and since it's the second
largest in volume item traded on earth we think that long term.... if
our model works...could make a major impact in the shipping and coffee
industry.

We realize also that 10,000 lbs of coffee is barely a drop in the
pot.. but you have to start somewhere.

Joe



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Default ELLago Coffee Co is offical

"Joe" wrote in message
ups.com...
On Sep 20, 1:10 pm, "Lloyd Bonafide" wrote:
"Joe" wrote in message

ups.com...





Greetings fellow Sailors,


Since many of you have helped me over the years learn mucho about
sailing, I figured it's proper for me to announce to the world here
first.. about the new ElLago Coffee Co.


The Sailing Vessel RedCloud has been converted to carry cargo. She
will be departing Houston mid to late November to pick up her first
load of coffee cargo in Ambergris Caye Belize. With a return in time
to sell all the cargo on e-bay just before Christmas. The ELLago
Coffee Import Company will be importing coffee (10,000 LBS per trip)
in an eco-friendly sustainable way to the USA aboard the sailing
vessel RedCloud. This will be, according to William Ukers all about
coffee, the first time since the Braque Padang arrived in NYC
Christmas day 1914 that coffee has been imported to the USA via
sailing vessel. It's the dawn of the new age of sail.


After sampeling many many coffee's from Jamica, Brazil, Guatamela,
Costa Rica, Mexico we selected the Ambergris Caye coffee companys
products to import for several reasons, the main reason it's the best
tasting coffee you every tasted. Mr. Clause (A Canadian) has
perfected to a fine art, several different roast combos that will
knock your socks off. Ambergris Caye's tourist season was crushed this
year due to the two hurricanes that have hit the region and the island
can use any extra income. The ElLago Coffee co. will be the only
importer to the USA of Belize coffee.


RedClouds generator and main engine now burn a local produced and
grown Bio-fuel. Soybeans and mustard seeds IIRC.


We will show the world through the ElLago Coffee Co. a model for
sustainability and profit using 100% renewable energy. Our coffee will
be the cleanest and GREENEST products in today's Green, Organic
concise and aware world.


Our mission will be to deliver high quality, high demand, organic
products shipped in a manner that fosters Brand loyalty from our
customers, and promotes environmental awareness and preservation.


Again thank you all for your support over the years here..most of all
thank you Ol Thom for your rigging, sailing trim tips, and advice.


Any questions?


Captain Joe
RedCloud


I wish you the best of luck, but if I were a betting man it would be
against
you. Just make sure you don't wind up losing RedCloud when the wheels
come
off the venture.

Lloyd- Hide quoted text -

- Show quoted text -


Nothing is a sure thing Lloyd. We have started several ventures that
did not pay out, had a bank repo my Shrimp boat ect..ect. And in the
process I hoped I learned enough to make this work.

One thing I have learned is if you do not step up to the plate and
swing, you're never going to score. RedCloud is fit for the duty, so I
doubt I'll loose her. And I'd never bet her on anything. If the wheels
come off the venture I always have my deep fryer career at the Burger
Barn.

We realize we are way ahead of the curve on this one, but that's what
we are counting on. Many people are looking for new eco-friendly ways
of doing things and eco-friendly products to support. Coffee is the
perfect cargo to switch to sail transport, and since it's the second
largest in volume item traded on earth we think that long term.... if
our model works...could make a major impact in the shipping and coffee
industry.

We realize also that 10,000 lbs of coffee is barely a drop in the
pot.. but you have to start somewhere.

Joe


When you return, I'd be happy to try a bag of the coffee...

--
"j" ganz @@
www.sailnow.com



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"Joe" wrote in message
ups.com...
On Sep 20, 1:10 pm, "Lloyd Bonafide" wrote:
"Joe" wrote in message

ups.com...





Greetings fellow Sailors,


Since many of you have helped me over the years learn mucho about
sailing, I figured it's proper for me to announce to the world here
first.. about the new ElLago Coffee Co.


The Sailing Vessel RedCloud has been converted to carry cargo. She
will be departing Houston mid to late November to pick up her first
load of coffee cargo in Ambergris Caye Belize. With a return in time
to sell all the cargo on e-bay just before Christmas. The ELLago
Coffee Import Company will be importing coffee (10,000 LBS per trip)
in an eco-friendly sustainable way to the USA aboard the sailing
vessel RedCloud. This will be, according to William Ukers all about
coffee, the first time since the Braque Padang arrived in NYC
Christmas day 1914 that coffee has been imported to the USA via
sailing vessel. It's the dawn of the new age of sail.


After sampeling many many coffee's from Jamica, Brazil, Guatamela,
Costa Rica, Mexico we selected the Ambergris Caye coffee companys
products to import for several reasons, the main reason it's the best
tasting coffee you every tasted. Mr. Clause (A Canadian) has
perfected to a fine art, several different roast combos that will
knock your socks off. Ambergris Caye's tourist season was crushed this
year due to the two hurricanes that have hit the region and the island
can use any extra income. The ElLago Coffee co. will be the only
importer to the USA of Belize coffee.


RedClouds generator and main engine now burn a local produced and
grown Bio-fuel. Soybeans and mustard seeds IIRC.


We will show the world through the ElLago Coffee Co. a model for
sustainability and profit using 100% renewable energy. Our coffee will
be the cleanest and GREENEST products in today's Green, Organic
concise and aware world.


Our mission will be to deliver high quality, high demand, organic
products shipped in a manner that fosters Brand loyalty from our
customers, and promotes environmental awareness and preservation.


Again thank you all for your support over the years here..most of all
thank you Ol Thom for your rigging, sailing trim tips, and advice.


Any questions?


Captain Joe
RedCloud


I wish you the best of luck, but if I were a betting man it would be
against
you. Just make sure you don't wind up losing RedCloud when the wheels
come
off the venture.

Lloyd- Hide quoted text -

- Show quoted text -


Nothing is a sure thing Lloyd. We have started several ventures that
did not pay out, had a bank repo my Shrimp boat ect..ect. And in the
process I hoped I learned enough to make this work.

One thing I have learned is if you do not step up to the plate and
swing, you're never going to score. RedCloud is fit for the duty, so I
doubt I'll loose her. And I'd never bet her on anything. If the wheels
come off the venture I always have my deep fryer career at the Burger
Barn.

We realize we are way ahead of the curve on this one, but that's what
we are counting on. Many people are looking for new eco-friendly ways
of doing things and eco-friendly products to support. Coffee is the
perfect cargo to switch to sail transport, and since it's the second
largest in volume item traded on earth we think that long term.... if
our model works...could make a major impact in the shipping and coffee
industry.

We realize also that 10,000 lbs of coffee is barely a drop in the
pot.. but you have to start somewhere.

Joe




I hope you find a successful niche and I admire your courage to try.

Why not export something valuable when you go so the trip has a chance of
being profitable in both directions?

There is a reason that coffee was last hauled on a sailing ship almost 100
years ago.


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On Sep 20, 8:29 pm, "Lloyd Bonafide" wrote:
"Joe" wrote in message

ups.com...





On Sep 20, 1:10 pm, "Lloyd Bonafide" wrote:
"Joe" wrote in message


roups.com...


Greetings fellow Sailors,


Since many of you have helped me over the years learn mucho about
sailing, I figured it's proper for me to announce to the world here
first.. about the new ElLago Coffee Co.


The Sailing Vessel RedCloud has been converted to carry cargo. She
will be departing Houston mid to late November to pick up her first
load of coffee cargo in Ambergris Caye Belize. With a return in time
to sell all the cargo on e-bay just before Christmas. The ELLago
Coffee Import Company will be importing coffee (10,000 LBS per trip)
in an eco-friendly sustainable way to the USA aboard the sailing
vessel RedCloud. This will be, according to William Ukers all about
coffee, the first time since the Braque Padang arrived in NYC
Christmas day 1914 that coffee has been imported to the USA via
sailing vessel. It's the dawn of the new age of sail.


After sampeling many many coffee's from Jamica, Brazil, Guatamela,
Costa Rica, Mexico we selected the Ambergris Caye coffee companys
products to import for several reasons, the main reason it's the best
tasting coffee you every tasted. Mr. Clause (A Canadian) has
perfected to a fine art, several different roast combos that will
knock your socks off. Ambergris Caye's tourist season was crushed this
year due to the two hurricanes that have hit the region and the island
can use any extra income. The ElLago Coffee co. will be the only
importer to the USA of Belize coffee.


RedClouds generator and main engine now burn a local produced and
grown Bio-fuel. Soybeans and mustard seeds IIRC.


We will show the world through the ElLago Coffee Co. a model for
sustainability and profit using 100% renewable energy. Our coffee will
be the cleanest and GREENEST products in today's Green, Organic
concise and aware world.


Our mission will be to deliver high quality, high demand, organic
products shipped in a manner that fosters Brand loyalty from our
customers, and promotes environmental awareness and preservation.


Again thank you all for your support over the years here..most of all
thank you Ol Thom for your rigging, sailing trim tips, and advice.


Any questions?


Captain Joe
RedCloud


I wish you the best of luck, but if I were a betting man it would be
against
you. Just make sure you don't wind up losing RedCloud when the wheels
come
off the venture.


Lloyd- Hide quoted text -


- Show quoted text -


Nothing is a sure thing Lloyd. We have started several ventures that
did not pay out, had a bank repo my Shrimp boat ect..ect. And in the
process I hoped I learned enough to make this work.


One thing I have learned is if you do not step up to the plate and
swing, you're never going to score. RedCloud is fit for the duty, so I
doubt I'll loose her. And I'd never bet her on anything. If the wheels
come off the venture I always have my deep fryer career at the Burger
Barn.


We realize we are way ahead of the curve on this one, but that's what
we are counting on. Many people are looking for new eco-friendly ways
of doing things and eco-friendly products to support. Coffee is the
perfect cargo to switch to sail transport, and since it's the second
largest in volume item traded on earth we think that long term.... if
our model works...could make a major impact in the shipping and coffee
industry.


We realize also that 10,000 lbs of coffee is barely a drop in the
pot.. but you have to start somewhere.


Joe


I hope you find a successful niche and I admire your courage to try.


It was either this or a new home stereo and a Subaru..


Why not export something valuable when you go so the trip has a chance of
being profitable in both directions?


We have asked our supplier in Ambergris Caye to scout out just that.
Also seeing if they need any hurricane relief type supplies on the
Caye. The whole caye was out of creamer until today!

There is a reason that coffee was last hauled on a sailing ship almost 100
years ago.


Yes because it was cheaper. faster, but that was in the days before
degassing bags, and 80 dollar a drum crude oil. What happens when oil
hits 300 a drum?

Why not shift to sail? If we can make a profit others will surely
follow. Whats wrong with real sailors sailing the seven sea again with
cargo? If you could pay the same price for a quality coffee like you
get at starbucks, would you not prefer to pay it to a sailor rather
than a huge corporation shipping via huge container ships that burn
huge amounts of fuel and provide little employment for sailors?

Joe




- Hide quoted text -

- Show quoted text -



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Container ships are the most efficient way to haul cargo (per pound) on the
planet.That's just based on fuel cost. Throw in the time factor -
scheduling, spoilage etc and the container ship is #1 by far. Containerships
don't burn that much fuel.

A rotorship is a much more efficient use of wind power for ships. No sails
needed, small number of crew necessary.

http://www.efluids.com/efluids/galle...rship_page.htm

Maybe you can convert RedCloud to a rotor.





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On Sep 20, 9:07 pm, "Lloyd Bonafide" wrote:
Container ships are the most efficient way to haul cargo (per pound) on the
planet.That's just based on fuel cost.


What if there is no fuel cost beyond generator and channel transiting
and docking?

A 311,883 tonne "Super Tanker" @ 15.69 knots would burn 190 tonnes of
fuel per day. (figures for the ex-Shell tanker "Lanistes")

A 71,425 ton tanker @ 16.75 knots would burn 118 tons of fuel per day.
(figures for the ex-Shell tanker "Serenia")

A 18,911 ton product carrier @ 14.25 knots would burn 49 tons per day.
(figures for the ex-Shell tanker "Hemitrochus")




Throw in the time factor -


For green coffee you can take your time...there is no rush. For
roasted with degassing tech, you have a few months without problems.

Might even get the most expensive coffee on earth (beside that coffee
the critters crap) if I could recreate the moonsooned process.

Mr Ukers says in the sailing ship delivery days cargo holds would
induce a natural sweating affect on the coffee. As a result, the
coffee will turn a rare shade of brown that brings a premium. It is
believed that this browning greatly improves the flavor and body of
coffee. In the old days Captains that brought in "extra brown" were
given a bonus. Coffee brought by sail was termed "ex-sailing ships."
After the turn of the century, there were attempts to duplicate the
browning process by steam heating coffee brought in by steamships but
it was never the same.


scheduling, spoilage etc and the container ship is #1 by far. Containerships
don't burn that much fuel.


see fuel amounts above.

I admit a container ship will be more efficent than a tanker but
still will burn 30,000 +gallons a day IIRC. I have nothing against big
ships, I just feel with certain types of cargo speed and schedules are
not critical, and if we can reduce the amount of fuel used for trade,
we will be reducing the major use of fuel on earth. Every journey
starts with a single step.


A rotorship is a much more efficient use of wind power for ships. No sails
needed, small number of crew necessary.

http://www.efluids.com/efluids/galle...ettner_rotorsh...

Maybe you can convert RedCloud to a rotor.


Captain Cousteau's son had a rotor ship IIRC. Captain Cousteau became
famous when he did a documentry near Ambergris Caye diving the Blue
Hole.

Joe


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Joe wrote:
....
Throw in the time factor -


For green coffee you can take your time...there is no rush. For
roasted with degassing tech, you have a few months without problems.


No you don't. Even assuming a 90 shelf life, you can't really spend 60
days traveling. Are your really going to put this on EBay as "only 60
days used on its 90 day shelf life"? And how long will it take to sell
on EBay? How long will it take for people to sample some and then
decide on a larger quantity? And will you donate to the homeless
shelter whatever doesn't sell quickly?

Perhaps this was the best you've had when it was two days from the
roaster. It certainly won't be 3 months later!


Might even get the most expensive coffee on earth (beside that coffee
the critters crap) if I could recreate the moonsooned process.

Mr Ukers says in the sailing ship delivery days cargo holds would
induce a natural sweating affect on the coffee. As a result, the
coffee will turn a rare shade of brown that brings a premium. It is
believed that this browning greatly improves the flavor and body of
coffee. In the old days Captains that brought in "extra brown" were
given a bonus. Coffee brought by sail was termed "ex-sailing ships."
After the turn of the century, there were attempts to duplicate the
browning process by steam heating coffee brought in by steamships but
it was never the same.


It is not clear this made better coffee for today's pallet. It was the
perception that this was better that raised the price. In addition, it
was actually only used then for the low quality Robusta beans, not the
high quality Arabica that make up the vast majority of today's specialty
market.

Today's Monsooned coffee is prepared with a great deal of time and care.
Here's a description from one of my favorite suppliers (check the last
offering on the page):

http://www.sweetmarias.com/coffee.asia.india.html

BTW, the price on both the Indian and Java Monsooned coffee is not
particularly high, and very little gets imported to the US.
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On Fri, 21 Sep 2007 10:38:52 -0400, jeff wrote:

Joe wrote:


Mr Ukers says in the sailing ship delivery days cargo holds would
induce a natural sweating affect on the coffee. As a result, the
coffee will turn a rare shade of brown that brings a premium. It is
believed that this browning greatly improves the flavor and body of
coffee. In the old days Captains that brought in "extra brown" were
given a bonus. Coffee brought by sail was termed "ex-sailing ships."
After the turn of the century, there were attempts to duplicate the
browning process by steam heating coffee brought in by steamships but
it was never the same.


It is not clear this made better coffee for today's pallet. It was the
perception that this was better that raised the price. In addition, it
was actually only used then for the low quality Robusta beans, not the
high quality Arabica that make up the vast majority of today's specialty
market.

You must have missed Joe's original post, where his advertising lingo
addressed the perception issue. Something about "Sail transported
fine coffee." IMO, that kind of marketing will sell more coffee than
all the quaint "coffee expert" opinions on proper roasting, grinding,
storage, and brewing, which are pretty much ignored by all but coffee
fanatics.
After all, Starbucks, which you have dismissed, does quite well,
doesn't it? And I believe Gevalia is also a striving business.
Joe's market won't be coffee fanatics, but those whose fancy is caught
by the "sail transported" hype.
And that will make the coffee taste better to them.
That's how "perception" works. The best cups of coffee I've had
weren't because of the coffee, but because of my perceptions.
I think Joe's got a terrific idea, and as long as the coffee meets
some minimal standards and the marketing is well done, he's got a
winner product. The business cost and operating end is yet to be
determined, but I'm wishing him luck.
Man, I'm already thinking about sipping some sail transported coffee,
and feeling the "greenness and goodness" of it!

--Vic
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"Lloyd Bonafide" wrote:..

There is a reason that coffee was last hauled on a sailing ship almost 100
years ago.


Shhhhhhhhhhhhhhh! You sure do talk to much. heheee


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wrote:
....
First you say 10,000 pounds of coffee. When I point out that your named
supplier, who can at most provide 90 pounds per hour, can't possibly provide
that amount without it being quite stale, (by the time they roast 10,000 pounds,
the first part of production will already be past the "sell by" date without the
shipping delay even factored in) you change your story and say you will be
bringing a load of more than one item. Now you are back to claiming a shipment
of 10,000 pounds of coffee. Oh, yeah, your supplier already sells his finished
product in the USA on the internet with $4.98 shipping on any sized order.Maybe
you should order 10,000 pounds with $4.98 shipping! Did you do ANY actual
research? Really doesn't sound like it.


At $12 a pound the $4 shipping on any quantity is reasonable. His cost
for the beans is $1-2 (or less). He'd be happy to ship a container up
for a $100k profit!

There are mixed opinions on the efficacy of the foil valve bags.
Experts on the consumer side will say 3 weeks is the "use by" time,
while the top suppliers will say 3 months. Personally I normally roast
my own and consume it within one to three weeks, but when I do buy
"pre-roasted" I wouldn't touch anything more than a month old.
Starbucks of course sells their swill 6 months stale.

The real question I have is what's the SCAA rating of the cup? To rank
in the "best I've ever had" category it would have to be 90 or higher.


 
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