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#1
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We often hear people lament that boat manufacturers have "priced the
middle class" out of boating. Not neccessarily, at least according to a piece that's running in the Washington Post. The author cites a New York economics professor who assigns "upper middle class" status to families with incomes up to $300k a year and remarks that "rich" in the US these days is a status that requires a $300k annual income *and* a net worth in excess of $10mm. While the economics professor confirms that less than 1% of Americans enjoy a net worth in excess of $10mm, enough are earning $200-300k family incomes that the category represents the upper portion of the middle class. Intersting article. But be forewarned, the article quotes some of the current candidates for POTUS.....and I'm trying to jump start an economic discussion, *not* a political one. :-) My favorite line in the article is the reference to "suburban families burning through $200k a year yet still worrying about how to pay the orthodontist." http://blog.washingtonpost.com/achen...dle_class.html With a little bit of budgeting, it would seem reasonable that most families could justify spending 6-month's income on a used boat or perhaps a year's income on a new one; providing they have the cash flow to support it and keep it long enough for the annual depreciation to drop to a workable average. With that in mind, the "upper middle class" should be able to afford many of the boats that we see with six figure pricing attached. If there are 100 million family wage earning units in the US and 1/2 of one percent of those units earn $300k per year *and* have net assets over $10mm, that still leaves a group of 500,000 families that, if interested in boating, could realistically aspire to own a $1mm boat. I'd be very surprised to learn that the entire boating industry sells (in the US) over 1000-1500 new boats each year priced above $1mm. That's definitely beyond a "middle class" boat, and beyond even an "upper middle class" financial profile, but there are a lot of folks in the next category or so down, and a lot of nice boats still available for 6, rather than 7-figure price tags. So as astonishingly high as new boat prices often seem to be, according to at least some economists the potential market is there for the products. |
#2
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posted to rec.boats
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Chuck Gould wrote:
So as astonishingly high as new boat prices often seem to be, according to at least some economists the potential market is there for the products. Potential and actual are not one and the same. How many boats are purchased new each year in the 6 figure price range and what is the annual income of the "family" making the purchase? Purchases by business' can be thrown out immediately. |
#3
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posted to rec.boats
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Chuck Gould wrote:
We often hear people lament that boat manufacturers have "priced the middle class" out of boating. Not neccessarily, at least according to a piece that's running in the Washington Post. The author cites a New York economics professor who assigns "upper middle class" status to families with incomes up to $300k a year and remarks that "rich" in the US these days is a status that requires a $300k annual income *and* a net worth in excess of $10mm. While the economics professor confirms that less than 1% of Americans enjoy a net worth in excess of $10mm, enough are earning $200-300k family incomes that the category represents the upper portion of the middle class. Intersting article. But be forewarned, the article quotes some of the current candidates for POTUS.....and I'm trying to jump start an economic discussion, *not* a political one. :-) My favorite line in the article is the reference to "suburban families burning through $200k a year yet still worrying about how to pay the orthodontist." http://blog.washingtonpost.com/achen...dle_class.html With a little bit of budgeting, it would seem reasonable that most families could justify spending 6-month's income on a used boat or perhaps a year's income on a new one; providing they have the cash flow to support it and keep it long enough for the annual depreciation to drop to a workable average. With that in mind, the "upper middle class" should be able to afford many of the boats that we see with six figure pricing attached. If there are 100 million family wage earning units in the US and 1/2 of one percent of those units earn $300k per year *and* have net assets over $10mm, that still leaves a group of 500,000 families that, if interested in boating, could realistically aspire to own a $1mm boat. I'd be very surprised to learn that the entire boating industry sells (in the US) over 1000-1500 new boats each year priced above $1mm. That's definitely beyond a "middle class" boat, and beyond even an "upper middle class" financial profile, but there are a lot of folks in the next category or so down, and a lot of nice boats still available for 6, rather than 7-figure price tags. So as astonishingly high as new boat prices often seem to be, according to at least some economists the potential market is there for the products. "With a little bit of budgeting, it would seem reasonable that most families could justify spending 6-month's income on a used boat or perhaps a year's income on a new one." Only if they are insane. |
#4
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posted to rec.boats
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On Nov 27, 8:15�am, BAR wrote:
Chuck Gould wrote: So as astonishingly high as new boat prices often seem to be, according to at least some economists the potential market is there for the products. Potential and actual are not one and the same. How many boats are purchased new each year in the 6 figure price range and what is the annual income of the "family" making the purchase? Purchases by business' can be thrown out immediately. As I stated, I don't have the actual numbers but I would be surprised to learn that more than 1000-1500 new boats priced much over $1mm are sold in the US each year. As far as "how many 6-figure boats" are sold, that's pretty easy to develop. Take the total number of new boats sold each year, and multiply by about 20%. That would elminate the roughly 80% of new boats that are inflatables, rowing or sailing dinghies, small runabouts, etc and leave only larger power and sailboats. Some of the larger boats might sell for just under $100k, but some of the runabouts can get over the same amount- so my horseback guess would be that somewhere near 1/5 of all new boats sold sell for 6-figure prices or more. New boats well under 30-feet routinely break the 6-figure price "barrier" these days, so it's not just the elite yachtsman or woman paying a year's wages for a new boat. |
#5
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posted to rec.boats
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On Tue, 27 Nov 2007 11:27:26 -0500, HK wrote:
Only if they are insane. What's a good pilot house Parker with twin OBs selling for these days? |
#6
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posted to rec.boats
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On Tue, 27 Nov 2007 07:34:28 -0800 (PST), Chuck Gould
wrote: We often hear people lament that boat manufacturers have "priced the middle class" out of boating. Not neccessarily, at least according to a piece that's running in the Washington Post. The author cites a New York economics professor who assigns "upper middle class" status to families with incomes up to $300k a year and remarks that "rich" in the US these days is a status that requires a $300k annual income *and* a net worth in excess of $10mm. While the economics professor confirms that less than 1% of Americans enjoy a net worth in excess of $10mm, enough are earning $200-300k family incomes that the category represents the upper portion of the middle class. Intersting article. But be forewarned, the article quotes some of the current candidates for POTUS.....and I'm trying to jump start an economic discussion, *not* a political one. :-) My favorite line in the article is the reference to "suburban families burning through $200k a year yet still worrying about how to pay the orthodontist." http://blog.washingtonpost.com/achen...dle_class.html With a little bit of budgeting, it would seem reasonable that most families could justify spending 6-month's income on a used boat or perhaps a year's income on a new one; providing they have the cash flow to support it and keep it long enough for the annual depreciation to drop to a workable average. With that in mind, the "upper middle class" should be able to afford many of the boats that we see with six figure pricing attached. If there are 100 million family wage earning units in the US and 1/2 of one percent of those units earn $300k per year *and* have net assets over $10mm, that still leaves a group of 500,000 families that, if interested in boating, could realistically aspire to own a $1mm boat. I'd be very surprised to learn that the entire boating industry sells (in the US) over 1000-1500 new boats each year priced above $1mm. That's definitely beyond a "middle class" boat, and beyond even an "upper middle class" financial profile, but there are a lot of folks in the next category or so down, and a lot of nice boats still available for 6, rather than 7-figure price tags. So as astonishingly high as new boat prices often seem to be, according to at least some economists the potential market is there for the products. Hey, I got one of the nicest boats mentioned in the group for 5 figures! Of course, it doesn't have a low transom, but what the hey! -- John H |
#7
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posted to rec.boats
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Wayne.B wrote:
On Tue, 27 Nov 2007 11:27:26 -0500, HK wrote: Only if they are insane. What's a good pilot house Parker with twin OBs selling for these days? I'd guess a 25-footer with twins would run $90,000 before you got out the door. |
#8
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posted to rec.boats
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HK wrote:
Wayne.B wrote: On Tue, 27 Nov 2007 11:27:26 -0500, HK wrote: Only if they are insane. What's a good pilot house Parker with twin OBs selling for these days? I'd guess a 25-footer with twins would run $90,000 before you got out the door. If I am not mistaken, the 25' does not include the LT package, is that correct? |
#9
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posted to rec.boats
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Reginald Smithers III wrote:
HK wrote: Wayne.B wrote: On Tue, 27 Nov 2007 11:27:26 -0500, HK wrote: Only if they are insane. What's a good pilot house Parker with twin OBs selling for these days? I'd guess a 25-footer with twins would run $90,000 before you got out the door. If I am not mistaken, the 25' does not include the LT package, is that correct? Until recently, Parker offered 25-footers without transom brackets, and it still offers 18-23 footers without brackets, as do many other manufacturers of quality boats. Why this should concern you, a non-boater who plies the waters of Lake Lanier in his imaginary Bayliner, is a mystery. |
#10
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posted to rec.boats
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Gene Kearns wrote:
On Tue, 27 Nov 2007 11:27:26 -0500, HK penned the following well considered thoughts to the readers of rec.boats: "With a little bit of budgeting, it would seem reasonable that most families could justify spending 6-month's income on a used boat or perhaps a year's income on a new one." Only if they are insane. In 2006, the median annual household income according to the US Census Bureau was determined to be $48,201.00. Maybe a 245 Bayliner Cruiser for 50K? Maybe 3 families could go together and buy a 28' Mako.... 106K on sale at Bass Pro.... Nah......... I've always thought expensive, depreciating toys should be purchased with "loose cash," and not with loans, or with a critical savings account. I get a big chuckle out of some of the ads I see for very expensive boats that tout that you can buy one for only $XXX a month for 36 months, and then, of course, you have 20 years of payments left at $ZZZZ a month. What a nightmare. |
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