"Bert Robbins" wrote in message
...

"Doug Kanter" wrote in message
...
"Bert Robbins" wrote in message
...

"Doug Kanter" wrote in message
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"Bert Robbins" wrote in message
...

Just playing YOUR game, Bert. Remember? I tell you used car lots are
loaded with 1-2 year old SUVs, not because they came from ended
leases, but because many people woke up and figured out they were the
wrong car. You respond by explaining the purchase terms of your
vehicle. It's called a "feint".

You are making an assumption about why these people traded in 1-2 year
old SUV's. When you have interviewed a statistically appropriate
number and generated some statistics let me know.

I was explaining to you that the decision to purchase a Hybrid is not
based upon economics but, it is based upon emotion. Also, the fact
that you said "Beats me. I don't care. I'd never buy that type of
vehicle, regardless of how it was powered" was a poor attempt to
deflect the factthat you were beaten on your own terms.

I didn't say I wouldn't buy a hybrid. I said I wouldn't buy a hybrid
SUV.

You were harping about people "turning in" their SUV's for other
vehicles. So, I used the Escape as an example and your responded that it
didn't matter because you wouldn't buy that kind of vehicle. Do you know
how childish that sounds?

Not much different from you explaining the financing terms of your
vehicle, which was 100% irrelevant to the discussion.

Perhaps people buy the hybrid version because they want to use less
gasoline, not because they care so much about total cost of ownership.
Is that possible?

Look, Doug is ignoring economics when it conveniently fits his current
position. I'll have to remember that economics are not important to you.

Well, people are buying hybrids right now. If battery replacement issues
are such a problem, how do YOU explain the FACT that they are selling
well? Are the customers being hypnotized when they enter the dealerships?

It makes them feel good, no other reason and no logic involved. I'm
suprised that you are ranting and raving about how stupid these people are
for wasting money.


I think you're assuming buyers are always stupid. What is SUV buyers were
asked this question: "If you can have every single feature and benefit you
asked for, but get 23mpg instead of 14mpg, would that interest you?" How do
you suppose some buyers would react to that?

Remember: People buy the sizzle, not the steak (as sales trainers love to
point out).

"Doug Kanter" wrote in message
news

"Bert Robbins" wrote in message
...

"Doug Kanter" wrote in message
...
"Bert Robbins" wrote in message
...

"Doug Kanter" wrote in message
...
"Bert Robbins" wrote in message
...

Just playing YOUR game, Bert. Remember? I tell you used car lots are
loaded with 1-2 year old SUVs, not because they came from ended
leases, but because many people woke up and figured out they were
the wrong car. You respond by explaining the purchase terms of your
vehicle. It's called a "feint".

You are making an assumption about why these people traded in 1-2
year old SUV's. When you have interviewed a statistically appropriate
number and generated some statistics let me know.

I was explaining to you that the decision to purchase a Hybrid is not
based upon economics but, it is based upon emotion. Also, the fact
that you said "Beats me. I don't care. I'd never buy that type of
vehicle, regardless of how it was powered" was a poor attempt to
deflect the factthat you were beaten on your own terms.

I didn't say I wouldn't buy a hybrid. I said I wouldn't buy a hybrid
SUV.

You were harping about people "turning in" their SUV's for other
vehicles. So, I used the Escape as an example and your responded that
it didn't matter because you wouldn't buy that kind of vehicle. Do you
know how childish that sounds?

Not much different from you explaining the financing terms of your
vehicle, which was 100% irrelevant to the discussion.

Perhaps people buy the hybrid version because they want to use less
gasoline, not because they care so much about total cost of ownership.
Is that possible?

Look, Doug is ignoring economics when it conveniently fits his current
position. I'll have to remember that economics are not important to
you.

Well, people are buying hybrids right now. If battery replacement issues
are such a problem, how do YOU explain the FACT that they are selling
well? Are the customers being hypnotized when they enter the
dealerships?

It makes them feel good, no other reason and no logic involved. I'm
suprised that you are ranting and raving about how stupid these people
are for wasting money.


I think you're assuming buyers are always stupid. What is SUV buyers were
asked this question: "If you can have every single feature and benefit you
asked for, but get 23mpg instead of 14mpg, would that interest you?" How
do you suppose some buyers would react to that?

Cavet Emptor.

Remember: People buy the sizzle, not the steak (as sales trainers love to
point out).

Ask Chuck how much money he made only delivering the sizzle.

"Bert Robbins" wrote in message
. ..


I think you're assuming buyers are always stupid. What is SUV buyers were
asked this question: "If you can have every single feature and benefit
you asked for, but get 23mpg instead of 14mpg, would that interest you?"
How do you suppose some buyers would react to that?

Cavet Emptor.


Why? I don't expect the mpg estimates to be gospel, but they're usually
achievable unless someone drives like an idiot.

Let's try this, since you're totally allergic to thought experiments:

You're a car salesman. A lady walks in and says "I want an SUV. I need lots
of room for passengers and soccer balls. And, I think they're safer because
blah blah blah".

Now - you have two available. One's the traditional variety, with 4WD and a
V-8. MPG=16/12. The other has 2WD only, a V-6, and MPG sticker says 25/20.
Other than these differences they are identical.

Would you tell her about both versions?