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Misunderstandings concerning JD Powers
This is a perfect example of someone reviewing a product or service without
any knowledge of the product being sold.JD Powers serves are a reflection of the consumers perception of the product. If the company does not purchase the survey, they don't get ranked. JD Powers does not need to bias the survey to be able to sell their service. In 2002 Gould didn't like JD Powers but for a completely different reason. It appears that Gould has had incorrect knowledge of JD Powers for a long time. Gould wrote the following: The disciples of JD Powers will be interested to know that the latest ratings are now available. In a press release dated Aug. 27, some of the claims made by Powers include: 1)" Bass and Ski/wakeboard boat owners report highest product satisfaction and fewest problems." (Duh. Is that because these are the simplest boats?) "Bass and ski/wakeboard boat owners reported experiencing an average of fewer than three problems with their boats during the first year of ownership, while cruiser boat owners report an average of nearly five problems in the first year of ownership. (translation: bass boat owners had three "problems" and cruiser boat owners had four) 2) Ranger, Chaparral, Cobalt, Sea Ray, Grady White, Bennington and Correct Craft rank highest for overall satisfaction in seven major boat segments. 3) Chaparral ranks highest in the small runabout segment, Bennington in the pontoon boat segment, Correct Craft in the ski/wakeboard boat segment and Sea Ray in the express cruiser segment. 4) As with the 2001 study, the biggest quality concerns are associated with the engines that power the boats. One third of new boat owners report engine problems. While many of these problems are related to engine defects such as oil leaks or difficult starts, consumers frequently cite that the engine doesn't have enough power for the size of the boat. The study finds that consumers who choose their own engines are significantly more satisfied with engine performance than those who buy the boat-engine package. (translation: Powers still doesn't realize that the same company is making most of the engines in boats. Powers does consider a boat with an undersized engine to have a "problem," and study results will imply that the boat itself is somehow defectively built when the issue is really a question of the poor choice of a cheaper, underpowered engine.) 5) Ranger ranks highest in the bas boat segment for the second consecutive year, while Cobalt and Grady White repeat as the highest-ranked boats in the large runabout and coastal fishing boat segments repsectively. Triton and Skeeter closely follow Ranger in the Bass boat rankings. Crownline and Four Winns follow Cobalt in the large runabout rankings, repsectively. Grady White is followed in the coastal fishing boat segment rankings by Scout and Boston Whaler. AND HERE'S A SHOCKER! (Probably relates directly to the number of people who are unhappy with the amount of HP the boat came with.....) ONLY ONE-THIRD of all boat buyers reported "test driving" their boat before purchase! Two-thirds do not! (No wonder they're so mad at the salespeople. When the boat turns out to be less powerful than expected, the situation has to be blamed on somebody, right?) |
Misunderstandings concerning JD Powers
This is a perfect example of someone reviewing a product or service without
any knowledge of the product being sold. It certainly is. Ever have anything to do with JD Powers except fill out a survey? Powers apologists might find this link very interesting: http://www.zieglersupersystems.com/d.../bravehart.htm There are a number of references to JD Powers, as well as observations that some Powers surveys are useful to manufacturers seeking to terminate dealers for a variety of reasons. I would need to look into the comment that JD Powers is part owner of a company that sells automobiles on the internet. This is the first I have heard of that. |
Misunderstandings concerning JD Powers
So what?
So, the only boat owners surveyed are those who own boats of companies who purchase Powers' survey service. That's not a negative or a positive, because that manufacturer won't be named in the survey or results. As for the Bass and Ski/wakeboard boats scoring highest and maybe because they are the simplest; maybe. The reason isn't mentioned and doesn't matter: they are satisfied owners. As for whether or not Powers realizes who makes the engines, it doesn't matter in their survey; they only ask for satisfaction. An underpowered (in the opinion of the surveyed owner) boat is a problem to that owner. As for the shocker about buyers not taking a test ride, well, that's the way it is. Regardless of the reason many buyers don't take a test ride. I doubt if they're mad at the salesperson unless they were actually lied to about what to expect. They are probably just disappointed and wish they could have afforded a bigger engine. Many of them probably wouldn't have been able to buy a new boat if they wanted a bigger engine. The real question is: who cares about the Powers survey? Manufacturers who pay for it, because if they do well, they can advertise the results. Owners whose boats scored well, because it reinforces that they made a good decision in buying the boat. Shoppers who are looking for something to qualify or disqualify their choice of boat. And that's about it. I doubt that many people buy a boat just because it did well in the survey, or didn't buy one because it didn't. "Spam Me Please" wrote in message news:cuapb.86387$Tr4.214100@attbi_s03... This is a perfect example of someone reviewing a product or service without any knowledge of the product being sold.JD Powers serves are a reflection of the consumers perception of the product. If the company does not purchase the survey, they don't get ranked. JD Powers does not need to bias the survey to be able to sell their service. In 2002 Gould didn't like JD Powers but for a completely different reason. It appears that Gould has had incorrect knowledge of JD Powers for a long time. Gould wrote the following: The disciples of JD Powers will be interested to know that the latest ratings are now available. In a press release dated Aug. 27, some of the claims made by Powers include: 1)" Bass and Ski/wakeboard boat owners report highest product satisfaction and fewest problems." (Duh. Is that because these are the simplest boats?) "Bass and ski/wakeboard boat owners reported experiencing an average of fewer than three problems with their boats during the first year of ownership, while cruiser boat owners report an average of nearly five problems in the first year of ownership. (translation: bass boat owners had three "problems" and cruiser boat owners had four) 2) Ranger, Chaparral, Cobalt, Sea Ray, Grady White, Bennington and Correct Craft rank highest for overall satisfaction in seven major boat segments. 3) Chaparral ranks highest in the small runabout segment, Bennington in the pontoon boat segment, Correct Craft in the ski/wakeboard boat segment and Sea Ray in the express cruiser segment. 4) As with the 2001 study, the biggest quality concerns are associated with the engines that power the boats. One third of new boat owners report engine problems. While many of these problems are related to engine defects such as oil leaks or difficult starts, consumers frequently cite that the engine doesn't have enough power for the size of the boat. The study finds that consumers who choose their own engines are significantly more satisfied with engine performance than those who buy the boat-engine package. (translation: Powers still doesn't realize that the same company is making most of the engines in boats. Powers does consider a boat with an undersized engine to have a "problem," and study results will imply that the boat itself is somehow defectively built when the issue is really a question of the poor choice of a cheaper, underpowered engine.) 5) Ranger ranks highest in the bas boat segment for the second consecutive year, while Cobalt and Grady White repeat as the highest-ranked boats in the large runabout and coastal fishing boat segments repsectively. Triton and Skeeter closely follow Ranger in the Bass boat rankings. Crownline and Four Winns follow Cobalt in the large runabout rankings, repsectively. Grady White is followed in the coastal fishing boat segment rankings by Scout and Boston Whaler. AND HERE'S A SHOCKER! (Probably relates directly to the number of people who are unhappy with the amount of HP the boat came with.....) ONLY ONE-THIRD of all boat buyers reported "test driving" their boat before purchase! Two-thirds do not! (No wonder they're so mad at the salespeople. When the boat turns out to be less powerful than expected, the situation has to be blamed on somebody, right?) |
Misunderstandings concerning JD Powers
I guess Bayliner just didn't have enough money to ask JD Powers to run a
survey for them, because if they did Bayliner could have come in number one. It really surprises me that SeaRay would payoff JD Powers to give them a good review, but forget to tell it's sister company to hop on the bandwagon of buying a good review. I have seen you put blinders on and ignore the obvious when you are discussing politics, but I just put that to politics, it seems that you really just decide what side of an issue you are going to support and ignore everything else. It does seem that you prescribe to many different conspiracy theory's. Did you hear the one about LBJ killing Kenned? "Gould 0738" wrote in message ... This is a perfect example of someone reviewing a product or service without any knowledge of the product being sold. It certainly is. Ever have anything to do with JD Powers except fill out a survey? Powers apologists might find this link very interesting: http://www.zieglersupersystems.com/d.../bravehart.htm There are a number of references to JD Powers, as well as observations that some Powers surveys are useful to manufacturers seeking to terminate dealers for a variety of reasons. I would need to look into the comment that JD Powers is part owner of a company that sells automobiles on the internet. This is the first I have heard of that. |
Misunderstandings concerning JD Powers
I have seen you put blinders on and ignore the obvious when you are
discussing politics, but I just put that to politics, it seems that you really just decide what side of an issue you are going to support and ignore everything else. It does seem that you prescribe to many different conspiracy theory's. Did you hear the one about LBJ killing Kenned? The only similarity between this and a political thread is the party that is losing the argument based on issues keeps trying to swtich to personalities. That's a consistent trend. |
Misunderstandings concerning JD Powers
Can you provide any proof of your theory that JD Powers uses bias survey to
provide better results to the company who is "buying" the survey? I guess whenever someone says they find your argument weak, you assume you are winning the argument. "Gould 0738" wrote in message ... I have seen you put blinders on and ignore the obvious when you are discussing politics, but I just put that to politics, it seems that you really just decide what side of an issue you are going to support and ignore everything else. It does seem that you prescribe to many different conspiracy theory's. Did you hear the one about LBJ killing Kenned? The only similarity between this and a political thread is the party that is losing the argument based on issues keeps trying to swtich to personalities. That's a consistent trend. |
Misunderstandings concerning JD Powers
I guess whenever someone says they find your argument weak, you assume you
are winning the argument. Whenever anybody begins name-calling and making disparaging personal remarks rather than sticking to the issues, I *know* I'm winning the argument. I just answered another of your "black helicopter" insults (the one you said I shouldn't take personally). That's the 4th or 5th time you have stooped to insult in this debate. Is there any good reason to continue a discussion of the topic at hand just to provide you with more opportunities to launch flame and insult? I think not. |
Misunderstandings concerning JD Powers
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Misunderstandings concerning JD Powers
Wayne, the fact that JD Powers makes money on their reputation, both with
consumers and the industry is all the reason to expect them NOT TO BIAS THE SURVEY'S. Since their ability to get companies to pay for the use of the JD Powers label, it must have an excellent reputation. Only a idiot with an extremely short outlook would ever expect a company to sell their reputation for $30,000, I think Chuck knows this, but for some reason wants to slander an excellent company. "Wayne.B" wrote in message ... On 03 Nov 2003 02:21:05 GMT, (Gould 0738) wrote: Is there any good reason to continue a discussion of the topic at hand just to provide you with more opportunities to launch flame and insult? I think not. ================================================== ====== Actually I can think of a good reason to continue the discussion: It's been interesting. Is the Power's survey totally biased and worthless? For all its real or perceived flaws, it's still better than nothing. Clearly there is nothing in their reported results that defy reason or common sense. Are their results totally suspect because they are trying to make a living at what they do? Perhaps no more so than the marine press with their well known penchant for writing puff pieces about favored advertisers. Apparently Powers's customers (the boat manufacturers) find the surveys useful, and not just for advertising purposes. Do manufacturers use the surveys to eliminate certain dealers? If so, that may be a good thing. How else is a builder going to get that kind of information? THe public is being well served if the builder gets rid of dealers with poor customer satisfaction ratings. Chuck, I'm beginning to get the feeling that you are looking at Powers from an insiders perspective who has been burned in one way or another by negative survey results sometime in the past. Or is there an issue in the overall industry with the public getting to see this kind of information? Builders (and dealers) who don't score well should do a bit of introspection and see if an improved commitment to quality is compatible with their business model. If not, they need to learn to live and prosper with that position rather than try to shoot the messenger. |
Misunderstandings concerning JD Powers
Chuck, I'm beginning to get the feeling that you are looking at Powers
from an insiders perspective who has been burned in one way or another by negative survey results sometime in the past. Close. Never burned, but I have seen the shenanigans first hand. Take the dealer who sent in a "change of address" for each customer shortly after the sale. Mysteriously, all of his customers seemed to move to a post office box number after buying a Brand X car. This guy went from so-so in the satisfaction department to the glowing superstar of the district overnight. Every single report was "completely satisfied" with just about everything. As a result, his dealership got bonus shipments of models that were in short supply. Mfgrs have been known use the results to determine allocation to dealers. The guy finally got busted after about a year and a half. Disgruntled F&I manager blew the whistle about the scam. I understand they threatened to pull his franchise over the whole incident, but the bottom line was the guy was selling cars like crazy. (You would be too, if your outstanding "satisfaction rating" earned you a disproportionate number of the hard to get models) Take the very common practice of the "free tank of gas if you'll let us help you fill out the survey." Get the customer to bring the survey in, and agree to address any of the issues the customer would otherwise mark as less than satisfactory. Then factor in the aspect of human nature that the guy who is truly satisfied may or may not have anything to say about his experience. The guy who is ticked off most definitely will. I have set in CSI reviews with factory reps demanding to know why the dealership's rating had slipped a couple of points in a month. Upon examing the individual returns, we'd find that maybe 125 people were generally pleased and half a dozen or so hadn't (apparently) even bothered to read the individual questions. In many cases, they just took a pen and would draw a vertical line straight through all the vertically stacked "completely unsatisfied" comments. When we'd investigate just why the customer was so unhappy, about half the time it was because the factory had screwed something up in the assembly of the car and that particular part had just failed the day before the guy got the survey. Even though we'd be fixing it free, providing a loaner, etc, some of these people felt that they had to "get even" for the inconvenience. As a result, questions like, "How would you rate your sales person's professionalism?" would get marked "completely unsatisfactory!" I bought a new Volvo this year, from a local dealer who sells a lot of luxury car lines. Volvo is the least expensive trademark they carry. (I bought the least expensive Vovlo made). I was amused to see that nothing has changed in the survey department. At delivery time, they stressed just how important the survey I was going to receive was to the dealership. After I had the car a few days, I got a call from the sales manager asking whether I had any problem recommending the salesperson. "No, the salesperson was pretty decent. No problem." The sales manager went on to tell me that a significant portion of the salesman's income was a bonus that was determined by how well each survey rated his performance. Bring on the guilt trip. The day before I got the survey, I got a letter above the signature of one of the upper level managers in the dealerhship organization. It was almost a plea. "If there's any reason why you cannot mark us completley satisfactory in every category, please contact us before you complete the survey and let us try to make some arrangement to accomodate your concerns." The opinions expressed by the customers are quite often influenced, and in some cases very strongly and deliberately, by the selling dealer. As far as the questions in the survey: I have sat on dealer advisory councils where the wording of survey questions and the order in which they should appear on the CSI survey have both been discussed. The results of those discussions certainly weren't binding on the survey company, but somebody sure thought it was important to solicit our opinions. No way in heck that anybody could say the subject, wording, and order of the questions isn't ever a topic for discussion. There isn't a true "arm's length" distance between the survey company and its customers (the manufacturers) that would be required for the survey to be objective. It has now been a number of years since these experiences, but I see nothing that would lead me to suspect that the survey companies have changed tactics. Perhaps no more so than the marine press with their well known penchant for writing puff pieces about favored advertisers. The most blatant puff pieces ever written were never presented as objective, scientific research. Just a matter of opinion. |
Misunderstandings concerning JD Powers
Only a idiot with an
extremely short outlook would ever expect a company to sell their reputation for $30,000, Try reading for content. The $30,000 is just the price to participate in the general survey. You want to use the Powers logo and implied endorsement in your ad campaign? Pony up, podner. |
Misunderstandings concerning JD Powers
This sounds like an old ignorant bigot who says I knew so and so did such
and such, so all them people are just alike. They are all alike, I haven't seen anything to make me change my mind about them. "Gould 0738" wrote in message ... Chuck, I'm beginning to get the feeling that you are looking at Powers from an insiders perspective who has been burned in one way or another by negative survey results sometime in the past. Close. Never burned, but I have seen the shenanigans first hand. Take the dealer who sent in a "change of address" for each customer shortly after the sale. Mysteriously, all of his customers seemed to move to a post office box number after buying a Brand X car. This guy went from so-so in the satisfaction department to the glowing superstar of the district overnight. Every single report was "completely satisfied" with just about everything. As a result, his dealership got bonus shipments of models that were in short supply. Mfgrs have been known use the results to determine allocation to dealers. The guy finally got busted after about a year and a half. Disgruntled F&I manager blew the whistle about the scam. I understand they threatened to pull his franchise over the whole incident, but the bottom line was the guy was selling cars like crazy. (You would be too, if your outstanding "satisfaction rating" earned you a disproportionate number of the hard to get models) Take the very common practice of the "free tank of gas if you'll let us help you fill out the survey." Get the customer to bring the survey in, and agree to address any of the issues the customer would otherwise mark as less than satisfactory. Then factor in the aspect of human nature that the guy who is truly satisfied may or may not have anything to say about his experience. The guy who is ticked off most definitely will. I have set in CSI reviews with factory reps demanding to know why the dealership's rating had slipped a couple of points in a month. Upon examing the individual returns, we'd find that maybe 125 people were generally pleased and half a dozen or so hadn't (apparently) even bothered to read the individual questions. In many cases, they just took a pen and would draw a vertical line straight through all the vertically stacked "completely unsatisfied" comments. When we'd investigate just why the customer was so unhappy, about half the time it was because the factory had screwed something up in the assembly of the car and that particular part had just failed the day before the guy got the survey. Even though we'd be fixing it free, providing a loaner, etc, some of these people felt that they had to "get even" for the inconvenience. As a result, questions like, "How would you rate your sales person's professionalism?" would get marked "completely unsatisfactory!" I bought a new Volvo this year, from a local dealer who sells a lot of luxury car lines. Volvo is the least expensive trademark they carry. (I bought the least expensive Vovlo made). I was amused to see that nothing has changed in the survey department. At delivery time, they stressed just how important the survey I was going to receive was to the dealership. After I had the car a few days, I got a call from the sales manager asking whether I had any problem recommending the salesperson. "No, the salesperson was pretty decent. No problem." The sales manager went on to tell me that a significant portion of the salesman's income was a bonus that was determined by how well each survey rated his performance. Bring on the guilt trip. The day before I got the survey, I got a letter above the signature of one of the upper level managers in the dealerhship organization. It was almost a plea. "If there's any reason why you cannot mark us completley satisfactory in every category, please contact us before you complete the survey and let us try to make some arrangement to accomodate your concerns." The opinions expressed by the customers are quite often influenced, and in some cases very strongly and deliberately, by the selling dealer. As far as the questions in the survey: I have sat on dealer advisory councils where the wording of survey questions and the order in which they should appear on the CSI survey have both been discussed. The results of those discussions certainly weren't binding on the survey company, but somebody sure thought it was important to solicit our opinions. No way in heck that anybody could say the subject, wording, and order of the questions isn't ever a topic for discussion. There isn't a true "arm's length" distance between the survey company and its customers (the manufacturers) that would be required for the survey to be objective. It has now been a number of years since these experiences, but I see nothing that would lead me to suspect that the survey companies have changed tactics. Perhaps no more so than the marine press with their well known penchant for writing puff pieces about favored advertisers. The most blatant puff pieces ever written were never presented as objective, scientific research. Just a matter of opinion. |
Misunderstandings concerning JD Powers
According to JD Powers, a company does not have to pay anything to have
their boat included in the general survey. Try reading for content. Have you ever made a mistake and said, well I guess I was wrong? "Gould 0738" wrote in message ... Only a idiot with an extremely short outlook would ever expect a company to sell their reputation for $30,000, Try reading for content. The $30,000 is just the price to participate in the general survey. You want to use the Powers logo and implied endorsement in your ad campaign? Pony up, podner. |
Misunderstandings concerning JD Powers
Sounds to me like "spam me" has a vested interest, and a few others are
in denial that upstanding dealers and manufacturers could be manipulating the survey, and that the survey company plays along. Sort of like those magazine reviews, where you have to really really read between the lines to figure out the bad stuff, but the good stuff is in 17 point bold. And then a couple of years later there is the article that says "that was a piece of junk when we tested it". "WaIIy" wrote in message ... On Sun, 02 Nov 2003 21:57:53 -0500, Wayne.B wrote: Chuck, I'm beginning to get the feeling that you are looking at Powers from an insiders perspective who has been burned in one way or another by negative survey results sometime in the past. Or is there an issue in the overall industry with the public getting to see this kind of information? Builders (and dealers) who don't score well should do a bit of introspection and see if an improved commitment to quality is compatible with their business model. If not, they need to learn to live and prosper with that position rather than try to shoot the messenger. Yes, there is clearly the sound of Chuck's Ox being gored. Or.. maybe something is hitting home for some reason. |
Misunderstandings concerning JD Powers
"Gould 0738" wrote in message ... Never burned, but I have seen the shenanigans first hand. Take the dealer who sent in a "change of address" for each customer shortly after the sale. Mysteriously, all of his customers seemed to move to a post office box number after buying a Brand X car. This guy went from so-so in the satisfaction department to the glowing superstar of the district overnight. Every single report was "completely satisfied" with just about everything. The JD Powers survey form that I received (automotive) did not ask who the dealer was. Dealers do not send in changes of address, a boatowner would have to notify his state's license and boat registration department, and perhaps his loan holder. |
Misunderstandings concerning JD Powers
The JD Powers survey form that I received (automotive) did not ask who the
dealer was. Dealers do not send in changes of address, a boatowner would have to notify his state's license and boat registration department, and perhaps his loan holder. The factory provides the mailing list to the survey company, based on delivery reports and warranty activations from dealers. Teh mailing list has nothing to do with the leinholder or DMV. Under the scheme this particular dishonest organization used, the DMV, the lender, and the customer were all unaware that CSI survey info (and recalls) were being intercepted by the seller. The other common trick, "Bring your survey in to us and we'll give you a tank of gas" resulted in a whole lot of surveys that never made it to the mailbox in the end. |
Misunderstandings concerning JD Powers
According to JD Powers, a company does not have to pay anything to have
their boat included in the general survey. Try reading for content. Have you ever made a mistake and said, well I guess I was wrong? You're right. The company only has to pay money if they want access to the survey results. There is no charge to have your boat appear as an also ran if you don't want to know how the results are running before the survey is released to the public. |
Misunderstandings concerning JD Powers
Yes, there is clearly the sound of Chuck's Ox being gored.
Or.. maybe something is hitting home for some reason. What? More fan mail from the guy who just claimed he "seldom sees" my posts? Isn't this the third or fourth personal comment today? Several based on wild speculations such as this? And, as ever, *no* discussion of the subject at hand. And all this after the recent, obvious lie that he had me "filtered"? Maybe I should be flattered. This guy seems to be fixated on a handful of personalities. How does one get so lucky? Last guy I knew that was named Wally came from a tiny little town called Fort Young, Wisconsin. As I recall, he wasn't exactly a Rhodes scholar. It was easy to remember his place of birth with three simple initials: FY, W. |
Misunderstandings concerning JD Powers
The only wild accusation is the one made by you concerning JD Powers. You
have slandered a company based upon your knowledge of how someone has manipulated survey data from another company. You have stated you know that JD Powers manipulates questions on the survey to highlight the benefits of the company paying for the report, yet you have no proof of any such behavior. I do not work for any survey company, the only interest I have is not allowing someone to slander a reputable company without asking for some proof. So far all you have said is I know that some people have used tricks to get them better results on their CSI, which I agree can be done. NOW SHOW US ONE JD POWER SURVEY THAT HAS BEEN MANIPULATED TO HIGHLIGHT THE FEATURES AND BENEFITS OF THE COMPANY "PAYING FOR THE SURVEY" to the determent of the other companies listed on the survey. "Gould 0738" wrote in message ... Yes, there is clearly the sound of Chuck's Ox being gored. Or.. maybe something is hitting home for some reason. What? More fan mail from the guy who just claimed he "seldom sees" my posts? Isn't this the third or fourth personal comment today? Several based on wild speculations such as this? And, as ever, *no* discussion of the subject at hand. And all this after the recent, obvious lie that he had me "filtered"? Maybe I should be flattered. This guy seems to be fixated on a handful of personalities. How does one get so lucky? Last guy I knew that was named Wally came from a tiny little town called Fort Young, Wisconsin. As I recall, he wasn't exactly a Rhodes scholar. It was easy to remember his place of birth with three simple initials: FY, W. |
Misunderstandings concerning JD Powers
A wise man once said "No man can serve two masters: for either he will hate
the one, and love the other; or else he will hold to the one, and despise the other". (Mathew 6:24) Applicability of this quote to the situation under consideration is left as an exercise for the reader. del "Spam Me Please" wrote in message news:7Zqpb.92814$Fm2.77913@attbi_s04... The only wild accusation is the one made by you concerning JD Powers. You have slandered a company based upon your knowledge of how someone has manipulated survey data from another company. You have stated you know that JD Powers manipulates questions on the survey to highlight the benefits of the company paying for the report, yet you have no proof of any such behavior. I do not work for any survey company, the only interest I have is not allowing someone to slander a reputable company without asking for some proof. So far all you have said is I know that some people have used tricks to get them better results on their CSI, which I agree can be done. NOW SHOW US ONE JD POWER SURVEY THAT HAS BEEN MANIPULATED TO HIGHLIGHT THE FEATURES AND BENEFITS OF THE COMPANY "PAYING FOR THE SURVEY" to the determent of the other companies listed on the survey. "Gould 0738" wrote in message ... Yes, there is clearly the sound of Chuck's Ox being gored. Or.. maybe something is hitting home for some reason. What? More fan mail from the guy who just claimed he "seldom sees" my posts? Isn't this the third or fourth personal comment today? Several based on wild speculations such as this? And, as ever, *no* discussion of the subject at hand. And all this after the recent, obvious lie that he had me "filtered"? Maybe I should be flattered. This guy seems to be fixated on a handful of personalities. How does one get so lucky? Last guy I knew that was named Wally came from a tiny little town called Fort Young, Wisconsin. As I recall, he wasn't exactly a Rhodes scholar. It was easy to remember his place of birth with three simple initials: FY, W. |
Misunderstandings concerning JD Powers
I have expressed my opinion, and mentioned some actual experiences that cuase
me to distrust the results of satisfaction surveys. We have examined statements directly from JD Powers stating that they charge a fee to mfgrs to get the survey information. We have examined a statement directly from JD Powers that says the "winner has the option" to pay JD Powers a ton of dough to use the JD Powers name in advertising. If you're looking for the silver bullet- a statement from JD Powers that says, "Since we can sell the right to use our name for some pretty big dough, it makes sense for our winners to be predisposed to making such a purchase. We know which companies are willing to make that sort of investment in their marketing based upon our existing business relationships......" I can't furnish one, for obvious reasons. If you're looking for a silver bullet from a manufacturer who publicly admits lobbying for certain questions to be included or ommitted from a survey, once again I don't have one. Who would say, "Yeah, we came out #1, but that was because we managed to avoid very many satisfaction questions that dealt with this subject or that...we really did stink in those areas last year."? Glad to see you're so demanding in your burden of proof. I can only assume that in your desire to avoid being the biggest hypocrite in sight, you'll restrict your own opinions and conclusions to the same standard. "Unless its admitted by the party accused, it can't be true." That's a pretty tight standard. It will let the wind out of some of the personal comments you cannot seem to avoid making when you do whatever it is you're doing that is your version of a reasonable debate. Why not use your usual screen name? Ashamed? |
Misunderstandings concerning JD Powers
You must not have had any experience in the real world, the winner of the
bogus survey would not be yelling, it would be the loser. No manufacturer has ever accused JD Powers of using biased surveys. All we have is a disgruntled used car salesman with an opinion. "Gould 0738" wrote in message ... I have expressed my opinion, and mentioned some actual experiences that cuase me to distrust the results of satisfaction surveys. We have examined statements directly from JD Powers stating that they charge a fee to mfgrs to get the survey information. We have examined a statement directly from JD Powers that says the "winner has the option" to pay JD Powers a ton of dough to use the JD Powers name in advertising. If you're looking for the silver bullet- a statement from JD Powers that says, "Since we can sell the right to use our name for some pretty big dough, it makes sense for our winners to be predisposed to making such a purchase. We know which companies are willing to make that sort of investment in their marketing based upon our existing business relationships......" I can't furnish one, for obvious reasons. If you're looking for a silver bullet from a manufacturer who publicly admits lobbying for certain questions to be included or ommitted from a survey, once again I don't have one. Who would say, "Yeah, we came out #1, but that was because we managed to avoid very many satisfaction questions that dealt with this subject or that...we really did stink in those areas last year."? Glad to see you're so demanding in your burden of proof. I can only assume that in your desire to avoid being the biggest hypocrite in sight, you'll restrict your own opinions and conclusions to the same standard. "Unless its admitted by the party accused, it can't be true." That's a pretty tight standard. It will let the wind out of some of the personal comments you cannot seem to avoid making when you do whatever it is you're doing that is your version of a reasonable debate. Why not use your usual screen name? Ashamed? |
Misunderstandings concerning JD Powers
You must not have had any experience in the real world, the winner of the
bogus survey would not be yelling, it would be the loser. And by your standards, if the loser yelled you would dismiss it as "unproven" without a direct admission from Powers or the winner. No manufacturer has ever accused JD Powers of using biased surveys. Manufacturer. Key word. No manufacturer has dared to publicly accuse JD Powers of accepting suggestions regarding the nature and content of the questions. (Which is all I ever said was done) All we have is a disgruntled used car salesman with an opinion. And an anonymous handle long ago out of ammunition and reduced to throwing turds. |
Misunderstandings concerning JD Powers
Gould, your logic is: a survey can be biased, JD Powers is in business to
make money, hence they are biasing the survey to allow the person who will pay the most to win. That is a strong stand without any proof or even a copy of a survey showing bias. You stated all you have to do is look at Cobalt's survey to see the bias, when I asked you for a copy of the survey, you admitted you did not have one. It would not only be a manufacture, it would be competing survey companies, including CR who would be screaming foul. Without a survey showing bias, all you have is a totally unfounded "feeling". I am repulsed when anyone slanders someone else without any facts. You have gotten so used to using that logic in your political discussions that you think it is an acceptable debate tactic. It sounds just like the tabloids accusing Jon Benet Ramsey's parents of murder without any facts. "Gould 0738" wrote in message ... You must not have had any experience in the real world, the winner of the bogus survey would not be yelling, it would be the loser. And by your standards, if the loser yelled you would dismiss it as "unproven" without a direct admission from Powers or the winner. No manufacturer has ever accused JD Powers of using biased surveys. Manufacturer. Key word. No manufacturer has dared to publicly accuse JD Powers of accepting suggestions regarding the nature and content of the questions. (Which is all I ever said was done) All we have is a disgruntled used car salesman with an opinion. And an anonymous handle long ago out of ammunition and reduced to throwing turds. |
Misunderstandings concerning JD Powers
Heck, when you hear from others (with experience in designing survey's) and
who have actually completed the survey, who agree JD Powers survey's are not biased, your response is that they are biased in their opinion. I guess you are the one person whose opinion matters. Opinions are like a**holes, everyone has one. "Gould 0738" wrote in message ... You must not have had any experience in the real world, the winner of the bogus survey would not be yelling, it would be the loser. And by your standards, if the loser yelled you would dismiss it as "unproven" without a direct admission from Powers or the winner. No manufacturer has ever accused JD Powers of using biased surveys. Manufacturer. Key word. No manufacturer has dared to publicly accuse JD Powers of accepting suggestions regarding the nature and content of the questions. (Which is all I ever said was done) All we have is a disgruntled used car salesman with an opinion. And an anonymous handle long ago out of ammunition and reduced to throwing turds. |
Misunderstandings concerning JD Powers
Gould 0738 wrote: And an anonymous handle long ago out of ammunition and reduced to throwing turds. Suppose my handle was not anonymous and I threw turds, would that be OK? -- Charlie ----== Posted via Newsfeed.Com - Unlimited-Uncensored-Secure Usenet News==---- http://www.newsfeed.com The #1 Newsgroup Service in the World! 100,000 Newsgroups ---= 19 East/West-Coast Specialized Servers - Total Privacy via Encryption =--- |
Misunderstandings concerning JD Powers
I think I just won this argument. ; )
At least according to Gould I have. "Charles" wrote in message ... Gould 0738 wrote: And an anonymous handle long ago out of ammunition and reduced to throwing turds. Suppose my handle was not anonymous and I threw turds, would that be OK? -- Charlie ----== Posted via Newsfeed.Com - Unlimited-Uncensored-Secure Usenet News==---- http://www.newsfeed.com The #1 Newsgroup Service in the World! 100,000 Newsgroups ---= 19 East/West-Coast Specialized Servers - Total Privacy via Encryption =--- |
Misunderstandings concerning JD Powers
Suppose my handle was not anonymous and I threw turds, would that be OK?
-- Charlie It would be slightly less offensive than a guy (gal?) hiding behind a cloak of anonymity and launching personal insults. If you want to say something about another poster, say it to his or her face, IMO. Skulking around with no identity and posting insults is doubly low. Almost as close to the bottom of the barrel as posting nonstop insults at a NG member and then "filtering" that person's responses- (that's a little girlie trick if ever there was). |
Misunderstandings concerning JD Powers
I think I just won this argument. ; )
At least according to Gould I have. No, Spankme, it's the *first* person to reduce the level opf debate to personal attacks. |
Misunderstandings concerning JD Powers
So as long as someone keeps repeating the same lie over and over again, but
they do not mention the intelligence level of their opponent then they will win. Kewl. What if I calmly mention that I think you are Hitler's stepchild? "Gould 0738" wrote in message ... I think I just won this argument. ; ) At least according to Gould I have. No, Spankme, it's the *first* person to reduce the level opf debate to personal attacks. |
Misunderstandings concerning JD Powers
What if I calmly mention that I think you are Hitler's stepchild?
It would be as valid as the rest of your perceptions. Go right ahead. |
Misunderstandings concerning JD Powers
(Smile) So you still believe JD Powers biases their survey? Can you show us
an example of a biased survey or it just come to you in a flash? "Gould 0738" wrote in message ... What if I calmly mention that I think you are Hitler's stepchild? It would be as valid as the rest of your perceptions. Go right ahead. |
Misunderstandings concerning JD Powers
(Smile) So you still believe JD Powers biases their survey? Can you show us
an example of a biased survey or it just come to you in a flash? I have outlined my reasons, Butch. You disagree that where there is smoke there is likely a fire. So be it. |
Misunderstandings concerning JD Powers
http://www.cjnetworks.com/~cubsfan/conspiracy.html
The link above might be helpful with in other discussions you have. "Gould 0738" wrote in message ... (Smile) So you still believe JD Powers biases their survey? Can you show us an example of a biased survey or it just come to you in a flash? I have outlined my reasons, Butch. You disagree that where there is smoke there is likely a fire. So be it. |
Misunderstandings concerning JD Powers
Butch wrote:
http://www.cjnetworks.com/~cubsfan/conspiracy.html The link above might be helpful with in other discussions you have. You know, it's one thing to disagree. What's with the vendetta? |
Misunderstandings concerning JD Powers
This sounds like an old ignorant bigot who says I knew so and so did such
He who is reduced to throwing turds is losing. |
Misunderstandings concerning JD Powers
That is my point exactly, what is with your vendetta against JD Powers?
Without any proof you take a strong position that they would ruin their reputation by selling the results to the highest bidder. The only reason anyone would be willing to pay for the survey and be willing to pay for the right to use the ad logo is because their information is statistically accurate. On a feeling, you are willing to state they are crooks. That is pretty low. "Gould 0738" wrote in message ... Butch wrote: http://www.cjnetworks.com/~cubsfan/conspiracy.html The link above might be helpful with in other discussions you have. You know, it's one thing to disagree. What's with the vendetta? |
Misunderstandings concerning JD Powers
That is my point exactly, what is with your vendetta against JD Powers? I don't have a vendetta aganst JDP. But I don't put any credibility in the survey responses because they are a commercial product, designed to be sold to the "winner" in each category. (See the previous statement from the Powers guy in this same thread). Without any proof you take a strong position that they would ruin their reputation by selling the results to the highest bidder. Without any proof, I can voice my strong opinion. Yeah. The only reason anyone would be willing to pay for the survey and be willing to pay for the right to use the ad logo is because their information is statistically accurate. How many people are willing to pay to publicize that a competitor got a higher satisfaction rating? Not to mention that the surveys are misunderstood and misused. You yourself asked, "Why wouldn't Cobalt be number one? Aren't they the best boat?" I hate to break this to ya, but the Powers Survey does not establish nor claim to establish which product is the best. It measures responses to very carefully constructed questions, (very carefully indeed), and reports which customers were the *most* satisfied. Wouldn't matter in the end if the scores of the top five contenders are all within a half percent of each other and well into the 90's. Some guy can buy a real crap of a product, but if the survey questions concentrate on "how well did the dealer treat you?" "was the product ready for delivery on time?" "did anybody from the dealership call you after delivery to answer and questions and make sure you were completely happy?" and that dealer group strives to overcome a poor product with strong customer service, the right sort of survey will show that product in a very favorable light. How do 99% of the people interpret the survey? They look at it as if were comparing products, rather than a combination of the product and the purchasing/ ownership experience. One of the great beneifts of having a different winner most years will be having a brand new buyer for the rights to use the Powers logo and claim to be #1. |
Misunderstandings concerning JD Powers
The more you post the more you show how little you know about the survey's.
All auto's are giving the same or basically the same survey. They do not change them so one company will stand out, they do not change them so they can have different winners each year, in fact, Toyota and Lexus have a consistent history of having excellent ratings on JD Powers. If someone says they think they are being followed by black helicopters they have the right to that opinion, but it does not make it a fact. "Gould 0738" wrote in message ... That is my point exactly, what is with your vendetta against JD Powers? I don't have a vendetta aganst JDP. But I don't put any credibility in the survey responses because they are a commercial product, designed to be sold to the "winner" in each category. (See the previous statement from the Powers guy in this same thread). Without any proof you take a strong position that they would ruin their reputation by selling the results to the highest bidder. Without any proof, I can voice my strong opinion. Yeah. The only reason anyone would be willing to pay for the survey and be willing to pay for the right to use the ad logo is because their information is statistically accurate. How many people are willing to pay to publicize that a competitor got a higher satisfaction rating? Not to mention that the surveys are misunderstood and misused. You yourself asked, "Why wouldn't Cobalt be number one? Aren't they the best boat?" I hate to break this to ya, but the Powers Survey does not establish nor claim to establish which product is the best. It measures responses to very carefully constructed questions, (very carefully indeed), and reports which customers were the *most* satisfied. Wouldn't matter in the end if the scores of the top five contenders are all within a half percent of each other and well into the 90's. Some guy can buy a real crap of a product, but if the survey questions concentrate on "how well did the dealer treat you?" "was the product ready for delivery on time?" "did anybody from the dealership call you after delivery to answer and questions and make sure you were completely happy?" and that dealer group strives to overcome a poor product with strong customer service, the right sort of survey will show that product in a very favorable light. How do 99% of the people interpret the survey? They look at it as if were comparing products, rather than a combination of the product and the purchasing/ ownership experience. One of the great beneifts of having a different winner most years will be having a brand new buyer for the rights to use the Powers logo and claim to be #1. |
Misunderstandings concerning JD Powers
Just coming across my desk:
The October 30, 2003 press release from Sea Ray. Proud to be the winners of the JD Power award for express cruisers. And take nothing away from Sea Ray, they are a very decent boat. If they built a trawler and I were in the market for a new boat, I'd take a careful look at one. Paragraph three. Read this very carefully and give all words equal weight. It could easily be interpreted as a statement that the scoring was based on a combination of a high level of overall satisfaction reported, as well as the answers to two questions specifically selected from the batch. Paragrah three, verbatim: "The new findings demonstrated that Sea Ray owners were among those with the highest confidence that the company would stand behind the products," acording to the study directors at J.D. Power and Associates. The findings also showed that Sea Ray owners were most likely to say they would recommend purchasing a Sea Ray and were most likely to repurchase another boat from Sea Ray for themselves." "Among"? Last I looked, if you outscored everybody in sight, you weren't considered to be "among" the winners. You won. Once again, it's just smoke. No way to prove there's a fire. :-) |
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