....herring's hero:

Eleven new companies whose ads were recently seen during Beck’s
program—Binder & Binder, Capital One, The Dannon Company, Discover,
HSBC, ICAN Benefit Group Insurance, Infiniti, Jelmar (manufacturer of
CLR All-Purpose Cleaner), Jordan McKenna Debt Counseling Network,
Mercedes-Benz and Simplex Healthcare (creator of the Diabetes Care Club)
—have pledged to ColorOfChange.org to take steps to ensure that their
ads don’t run on Beck’s show. Fifty-seven companies have now committed
not to support Beck’s show since ColorOfChange.org launched its campaign
four weeks ago after the Fox News Channel host called President Obama a
"racist" who "has a deep-seated hatred for white people" during an
appearance on Fox & Friends.

ColorOfChange's diary :


"We applaud those companies that have recently pulled their support
from Beck," said James Rucker, executive director of ColorOfChange.org.
"There are at least 57 companies who will not tolerate Beck’s
race-baiting comments and we will continue to reach out to those who are
still supporting him."

Over 173,000 members of ColorOfChange.org have signed a petition asking
sponsors to stop advertising during Beck's show, and their efforts are
paying off.

Here are statements from the advertisers recently distancing themselves
from Beck:

In a phone conversation with ColorOfChange.org on Wednesday, Kathy
Adkins, a Capital One spokesperson, confirmed that Capital One had
instructed Fox News not to run the company’s ads during Beck’s program.
"We don't plan on running any more ads on the Glenn Beck Show," said Adkins.

"We have checked with our advertising area and have confirmed that
a few ads ran on the Glen [sic] Beck Show as part of a FOX TV buy at the
beginning of August," said Tommy Shi, Diversity and Inclusion Officer at
Mercedes-Benz USA, in an email to ColorOfChange.org, "but no ads have
run since on that show, nor are there plans to do so moving forward."

"Mercedes-Benz USA (MBUSA) considers its commitment to Diversity
and Inclusion [sic] an integral part of its corporate culture and
business strategy," Shi added. "We believe that MBUSA's success is
dependent on embracing the various cultures, nationalities and
convictions of our associates and market that translate into meeting
consumer needs and expectations for relevant products and services."

"Discover is committed to supporting a wide variety of programming
that features a diversity of talent, topics and opinions," said Mai Lee
Ua, Project Manager for Public Relations at Discover, in an email to
ColorOfChange.org. "Our current TV buys do not include any future
airings on the Glenn Beck Show." Ua later added, "Our ads will not run
during the show".

"Infiniti has not placed any advertisements on this program for
several weeks, and have no current plans to advertise on it in the
future," said Kyle W. Bazemore, Senior Manager of Product Communications
at Infiniti, in an email to ColorOfChange.org. Bazemore later confirmed,
"We have indeed instructed Fox not to place our ads on this program at
this time."

"We ceased advertising on the program and have no future plans for
advertising on it," said Cindy Savio, Vice-President of Public Affairs
for HSBC-North America, in an email to ColorOfChange.org.

"We have requested that they [Fox News] re-schedule the spots,"
said Dick Summer, Communications Director for Binder and Binder, in an
email to ColorOfChange.org.

"Dannon doesn't plan to run any more ads on the program and we have
informed the network of this," said Michael J. Neuwirth, Senior Director
of Public Relations for The Dannon Company & Danone Waters of America,
in an email to ColorOfChange.org.

"We have contacted FOX News and demanded that our commercial not be
run during the Glenn Beck show," said Keith J. Waring, a spokesperson
for the Jordan McKenna Debt Counseling Network, in an email to
ColorOfChange.org.

"Please be advised that as of 8/28 we have fully removed ourselves
from advertising within the Glenn Beck Show," said Robyn Warren, a
spokesperson for Koeppel Direct, the agency of record for Simplex
Healthcare, in an email to ColorOfChange.org. "Due to remnant buying
that was in place, the lead time on pulling our advertising took longer
but has been resolved."

In a phone conversation with ColorOfChange.org on Monday, Dee
Halloran, a spokesperson for ICAN Benefit Group, confirmed their request
that Fox News not allow the company's ads to air during Glenn Beck's show.

"Jelmar typically cannot target specific shows or programming, and
did not have a media buy specifically in place for Glenn Beck," said
Adrienne Gibbons, Marketing Director for Jelmar, in an email to
ColorOfChange.org. "We have chosen at this time to ask that FOX News
keep our advertising from this program."