On Tue, 11 Aug 2009 20:32:56 -0400, H the K
wrote:

We deeply appreciate your reaching out to us and sharing your comments
and concerns about Sargento ads appearing during “The Glenn Beck Show.”
We sat down with the marketing department to talk about it and I learned
that we buy time periods not specific programs. But in any event,
they’ve made the decision to exclude that program from our future ad
rotation. Simply stated, Sargento ads won’t be airing during that show.
Again, thanks for contacting us.

That's six major advertisers Beck has lost in the last two week.

He's going to learn quickly the sword he's waving around has two
sides. I'm sure his producers are talking with him now.

Selling to the lunatic base will certainly not retain current nor
attract new advertisers, unless the NRA and gun manufacturers have
some big campaigns in the works.

I think they use most of their marketing dollars buying pols.