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Gould 0738
 
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Default Misunderstandings concerning JD Powers

I have expressed my opinion, and mentioned some actual experiences that cuase
me to distrust the results of satisfaction surveys. We have examined statements
directly from JD Powers stating that they charge a fee to mfgrs to get the
survey information. We have examined a statement directly from JD Powers that
says the "winner has the option" to pay JD Powers a ton of dough to use the JD
Powers name in advertising.

If you're looking for the silver bullet- a statement from JD Powers that says,
"Since we can sell the right to use our name for some pretty big dough, it
makes sense for our winners to be predisposed to
making such a purchase. We know which companies are willing to make that sort
of investment in their marketing based upon our existing business
relationships......" I can't furnish one, for obvious reasons.

If you're looking for a silver bullet from a manufacturer who publicly admits
lobbying for certain questions to be included or ommitted from a survey, once
again I don't have one. Who would say, "Yeah, we came out #1, but that was
because we managed to avoid very many satisfaction questions that dealt with
this subject or that...we really did stink in those areas last year."?

Glad to see you're so demanding in your burden of proof. I can only assume that
in your desire to avoid being the biggest hypocrite in sight, you'll restrict
your own opinions and conclusions to the same standard. "Unless its admitted by
the party accused, it can't be true." That's a pretty tight standard. It will
let the wind out of some of the personal comments you cannot seem to avoid
making when you
do whatever it is you're doing that is your version of a reasonable debate.

Why not use your usual screen name?
Ashamed?