Evinrude FICHT beats out Yamaha in JD Powers survey
I would believe and trust Consumer Reports. But not JD Powers.
Jack
"Gould 0738" wrote in message
...
The only thing JD Powers actually reveals is which particular company
contracted for the survey this year (and therefore got to "influence" the
wording of the questions to
predetermine the outcome.)
Example: "If you were stuck on a desert Island with two outboards, and one
was
a FICHT that had a full tank of fuel and the other was a non-Ficht that
was
missing a prop, which motor would you hang off the back of your driftwood
raft?" Lo and behold, consumers prefer FICHT!
I'm not wading into the FICHT vs the world controversy. I'm not an
outboard
guy. But I can tell you that a JD Powers survey is a private product that
is
sold to industry by a private company. How many people would pay the bill
in
the end unless the survey showed their company just stomping the field?
|