On Tue, 17 Oct 2017 18:23:21 -0400, "Mr. Luddite"
wrote:


Douglas Redivac owns Ginsu now.

The original name for the knives was "Quiccut" but it was determined
that the name had no marketing appeal so it was changed to "Ginsu",
alluding to Japanese samurai swords.

Ginsu knives are most famous for the marketing campaign used to sell them.

From Wiki:

"The resulting Ginsu ads copied the hard sell direct marketing
techniques of carnival hawkers pioneering TV pitchman Ron Popeil had
adapted to the medium in the 1960s. In the process, they helped solidify
the formula for the modern infomercial. The energetic and verbose ads
were ubiquitous in the late 1970s on U.S. television. Advertisements for
the "amazing" Ginsu knife asked, "How much would you pay? Don't
answer!", urged viewers to "Call now! Operators are standing by!" and
included the signature "But wait! There's more!", which became a popular
infomercial catch phrase ever since."


Those are the ones I was thinking of and they are ****. I have one in
the shop to cut styrofoam but I don't use one in the kitchen except
for cutting into plastic bags or cardboard boxes.
(things you should never use your good knives for)