I also visit binary groups so ES doesn't work for me.
I do understand the old proverb, "if you are not paying for the
product, you are the product".
It would make me wonder what they are selling and who they are selling
it to.
It is also true that if you are paying for the product, you still are
the product. Seems like everyone is selling various aspects of
everyone's personal data.
It is not the only reason for being there tho.
If Giganews is selling my info to advertisers it hasn't become
apparent. I can't say the same for the unholy alliance between
Facebook, Google and Amazon. (among others).